Osmocote makes plant food for people who love their plants. In this :60 radio spot, we educated gardeners about the dangers of using inferior plant food with a humorous spot featuring a plant that gets burned by an insensitive plant food.
Preen is all about ridding your garden of weeds, or preventing them from popping up all together. In this fun little :60 radio spot, we got to the root of the problem through a made up medical condition called "Weed Pullers Back."
BRANDING / NAMING /
QNA was founded in 2015 as a sister-research company to 88 Brand Partners. I came up with the name of the company as well as the tagline.